2.AGGREGATE INFORMATION
This refers to information that does not distinguish you as a particular individual.
This information includes your browser and operating system type, your IP address, URL (Uniform Source Locator) of the website that directed you to our site and any search terms you enter on our site. Such information is aggregated by our web server to monitor the activities on the site and evaluate its performance. This helps us improve the features and functions on the website to provide you a satisfactory user experience. We might compile, publish, store, collect, promote, disclose or use any Aggregate Information. We generally do not correlate any Personally Identifiable Information with Aggregate Information. In case we do this, it will be protected as per the terms mentioned for Personally Identifiable Information in this Privacy Policy.
All your personally identifying information that you provide Basudhamax, by way of registering yourself as a retail customer or an independent business associate for availing various services provided by us are no more than what would be required by Basudhamax for administrative and management purposes for providing you with efficient and effective services and experience.
Basudhamax respects every individual’s right to privacy and hence it is fully committed to protect your privacy too. Basudhamax agrees to take every reasonable measure and due care of keeping such information of yours in strict confidentiality and to use them only for the purposes and in furtherance thereof for which the same has been disclosed by you and for legitimate business purposes. Basudhamax shall not release such information to any outside organizations, except to organization/(s) which is a sponsor of the event / service for which such information has been collected. Basudhamax shall be entitled to release the requisite personal information for the provision of services to its third-party email service provider for the purposes of sending emails confirming registration, purchases, payments etc. However, Basudhamax reserves the right to disclose such information if and when required by any court order or a summon or in response to law enforcement and regulatory agency’s request.